Home Sellers: Win the House Race

Today's home seller needs an edge to make their homes stand out in a buyer's market. Besides making their home most desirable, sellers need to monitor all aspects of their sale.

Selling a house is like a steeplechase race horse jumping over hurdles. Some race horses make the jumps look so easy; they run and jump in rhythm under the jockey's guidance. The home seller's job is to make home buyer's hurdles easy to jump. Home buyers make up their minds about a house on each step they take or every barrier they cross. As a home seller, you need to make sure your buyer crosses each barrier. Here are eight hurdles for you to win the house race.

Hurdle #1 Listings and Ads

Buyers make up their mind about the advertisement or listing whether or not to continue reading. That means they approve of the basic features and price.

They must see something in the advertisement or listing that makes your house stand out in a crowded market. To entice a buyer to pick up the phone and call about your house, the buyer must read some benefit that they want. This should be your property's best benefit to the buyer, such as Live across from Eagle Point Park; enjoy the views and playgrounds or Move right in without fixing or painting a thing. Owners will even help with your costs.

Hurdle #2 Yard Signs that Attract Attention

The yard sign should look professional and not take away from the appeal. Many over-sized yard signs clutter the landscape. Put the sign to the side a bit and consider a shorter sign for smaller houses.

Instead of wasting words with the all the amenities, make the phone number legible from the street and list the best feature not obvious from the curb.

Hurdle #3 Non-Generic Sales Flyer

Perhaps a house shopper will be interested enough to get out of their vehicle and pick up a sales flyer. This means that the flyer needs to be written with sales copy that gives motivation to see the property. A ho-hum generic flyer with a long list of features should be rewritten using Marketing Psychology with strong benefits to the buyer.

Hurdle #4 Curb Appeal

When shoppers pull up in front of your house, the first glimpse must impress them enough to get out of their vehicle to see what's inside. For condo sellers, the development has to pass approval and your unit should stand out with added appeal like large potted plants near the door in colorful containers. The typical house needs pizzazz near the front door to draw the eye into the house. You must entice the buyer to cross the threshold to see what's inside.

Hurdle #5 First Impression

Inside, the typical house shopper makes up their mind within 15 seconds whether or not they're interested in your house. This is why the first sighting inside must pass inspection and peak interest.

Hurdle #6 Lasting Impressions

To encourage shoppers to spend more than the usual four minutes previewing a house, use home staging strategies. Buyers select a home based on their emotions. They choose the home they connect with and one they think feels like home. This just doesn't happen in four minutes.

Houses that spark fantasy about living in the home, enjoying a better lifestyle, and entertaining friends help buyers make up their minds.

Hurdle #7 Easy Purchase

Buyers make offers on houses when they feel comfortable with the paperwork. If you're selling by owner, have a basic contract on hand that doesn't confuse buyers and have a closing agent or escrow officer draw up the formal documents later. If you're selling by agent, your agent must be trained on how to handle negotiations beyond just filling out forms.

Hurdle #8 Keep Sale on Track

During the sale process, monitor all the closing details. Keep your home staged for the most important date: appraisal day. Invite you buyers to return early in the sale for their walk through so they stay in love with your home. Make sure all the appointments are made and kept, such as inspections, and contracts signed on time.

Turn house shoppers into motivated buyers, help your buyers jump the hurdles, and you'll win the house race.

Copyright ? 2006 Jeanette J. Fisher

Jeanette Fisher, author of Home Staging with Design Psychology: Sell Your Home for Top Dollar--Fast! Doghouse to Dollhouse for Dollars: Fixing and Flipping Houses with the Design Psychology Edge, Joy to the Home, and other books, has researched the effects of environment on emotions for over 15 years. Besides flipping houses, Jeanette teaches college courses on Design Psychology and professional real estate investing seminars. Free Home Staging Information.

Free home sellers checklists, reports, and teleseminars at http://sellfast.info

Should You Buy A Home?

It's the American dream -- a home of your own. Too bad the American reality is much different -- a mortgage, repairs, insurance and added responsibilities weigh on every homeowner.

It is a big step to take. Whether you are a renter looking for your first home, a growing family needing a bigger space or a retired couple looking for a peaceful retirement, buying a home is a daunting task. There are signs to let you know that you are ready to buy.

Sign #1: Finding money isn't an issue

Sounds funny, doesn't it. Most consumers have a lot of trouble finding extra money. But if you have the money for a down payment and closing costs, then you are ready to buy. The down payment will range anywhere between 3% and 20% of the property value. You should aim for 20% down for several reasons. First, you will owe less, have less of a payment and pay back less in interest. Second, you won't have to pay Private Mortgage Insurance (PMI or MI). If you pay less than 20% down, you will be required to pay for PMI until you pay down your mortgage principal under the 80% mark.

A lot of people forget to factor in their closing costs. You will have to have cash on hand to pay for points, taxes, title insurance, financing costs and other prepaid or escrowed items. You can expect closing costs to hit anywhere between 2% and 7% of the property value. I suggest being on the safe side and making sure that you have the 7%, just in case. You should receive an estimate of the closing costs (a good-faith estimate) from your lender within three days of applying for a mortgage. But be aware that cloudy titles and other circumstances can cause your closing costs to be higher than expected. The estimate is based on a simple, pain-free closing.

Sign #2: Knowing your finances

Do you know your finances front and back by memory? You should. It's part of financial management that comes with successful habits that you practice regularly. Budgeting, debt reduction and savings are a part of your management. For example, proper management results in a person who can, within five minutes, tell you their net worth, how much they owe, who they owe and how much they have in savings. Someone really on their toes can tell you their recent credit score as well.

If you know how much you can afford, you are ready to buy. Freddie Mac suggests that your monthly payments be less than or equal to 25% of your gross income. But you should look at your debt and other expenses when deciding how much of a home to purchase.

Sign #3: No curves in your credit

If your credit report is a straight and narrow line to a great credit score, then you are in good shape. One of the most important things a lender will look at is your credit report and score. This is affected by how much debt you have, how much credit you have available and whether you pay things on time.

Well in advance of starting to consider buying a home, check out your credit. Get a report from each of the three credit reporting companies (Equifax, Experian and TransUnion), because they each can contain different information. Take your score with you when you apply so that the lender knows that you are aware of your credit situation. If you've applied for a lot of loans in the past, you may have encountered the occasional lender that likes to say you have marginal scores, when in fact they are perfect. This is simply to get you to pay a higher interest rate on your loan.

There are many other signs that you are ready that are more personal, such as the longing for a place of your own. We all find that our timing for making the move is different. Some of us buy as soon as possible and for some, it is best to remain a renter. But make sure that you aren't just making an emotional decision, but a financial one as well. Be smart and that American dream and American reality may fit well into your life.

Martin Lukac, represents http://www.RateEmpire.com, a finance web-company specializing in real estate/mortgage market. We specialize in daily updates, rate predictions, mortgage rates and more. Find low home loan mortgage interest rates from hundreds of mortgage companies! Visit http://www.RateEmpire.com today!

Lakefront Property For Sale

Lakefront property for sale is a highly valuable commodity. A life at the lakefront is just like your own personal heaven. A lakefront property cannot be compared with any other property. Hence, the delight of living next to lake can be experienced only by owning or renting lakefront property.

Today a huge number of lakefront properties are available for sale. Some are along the world's most beautiful lakes, while others are on small and quiet ones. Lakefront property is common in the USA and Canada, since they have about 3,000 lakes.

Some lakefront properties set themselves apart from the rest. Less than a 4-hour drive from the areas of Washington, DC, Pennsylvania, Virginia, and New Jersey is a village at the Bear Trap Dunes, which was given the 2002 Development of the Year award for some of the best lakefront property in the area. Near Delaware, elegant lakefront property is available next to the Indian River Bay.

In Florida, the Hammock Beach, situated at the Palm Coast, is enclosed by very old oak hammocks and the Atlantic Ocean. Here one has a chance to obtain pre-construction pricing. Then, moving towards the Southeast, there are beautiful lakefront properties in the Mississippi, such as the Pickwick Pines Resort in Iuka and the Old Waverly in West Point. These provide an amazing experience of stylish living. A lakefront property on Lake Wylie, near Charlotte, North Carolina, is The Sanctuary, which is a natural reserve society of less than 200 home sites. The Goodfield Landing, Decatur, is in Tennessee.

Lakefront Property provides detailed information on Lakefront Property, Michigan Lakefront Property, Lakefront Property For Sale, Wisconsin Lakefront Property and more. Lakefront Property is affiliated with Lake Havasu City.

Home Buyers Does Your Agent Work For You?

As a buyer, you may be looking at many properties -- those listed with an agent as well as those sold privately, by owner. Let's say you call a real estate agency regarding a listed property you have found in MLS (multiple listing service), the newspaper, or by driving by. Traditional agencies will offer you 'buyer assistance', meaning that they will show you properties, direct you to mortgage lenders, etc., all without a contract.

The agent you meet who shows you that property will be anxious to show you other properties, of course. You begin to feel that this agent is your agent. NOT TRUE. This agent works for the agency that listed the property, and most likely is working for the seller of the property, not you. Anything you say may be carried back to the seller at any time.

Agents may call themselves many things according to state regulations. In Massachusetts, for example, the listing agent is the agent who obtained the listing from the seller. The selling agent is the agent who actually makes the sale. In order to better understand this concept, bear in mind that a real estate agency makes the most money when one of their listed properties is sold by an agent in house.

Most properties are not shown or sold by the listing agent. Although the homesellers may have spent considerable time with the listing agent discussing the fine points of their home so that they will be knowledgeable when showing it, the property will most likely be shown by agents who are totally unfamiliar with their home. Remember, whether talking about a listing agent or a selling agent, unless you have signed a contract with a buyer's agent, their allegiance is always to the seller.

As if this isn't complicated enough. using Massachusetts regulations as an example, a broker can work for both the buyer and the seller on the same property provided the broker gets the consent of both parties and provides each with a written notice of the relationship. In this case, the broker is considered a disclosed dual agent. This broker owes both the seller and buyer a duty to deal with them fairly and honestly.

In this type of agency relationship, the broker does not represent either the seller or the buyer exclusively, and neither party can expect the broker?s undivided loyalty. Realistically, it's hard to imagine that properties are not discussed over lunch or between agents sitting at the next desk. Undisclosed dual agency by a broker is illegal. The agent must present the buyer with an agency disclosure form upon first meeting to discuss a particular property.

The use of an agent becomes further complicated when the subject of seeing properties offered by owner is brought up. Unless the agent that is showing you properties is a buyer's agent, the only way he/she can get paid is to get the private seller to list the property, something that is not likely to happen. You don't need an agent to see a for sale by owner property and some sellers prefer not to negotiate with anyone but the buyer directly. If you do feel that you need representation, the one agent that has loyalty to you, the buyer, is a buyer's agent.

A buyer's agent (ie. buyer broker) represents you, the buyer, and never the seller. Some buyer brokers are known as exclusive buyer brokers/agents. Exclusive buyer brokers do not list property - period, nor are they housed in an agency that does. The buyer broker's commission, typically 3%, is generally accommodated in the selling price of the property, paid at closing. The National Association of Exclusive Buyers Agents (NAEBA - www.naeba.org) is a good resource to locate buyer's agents in your area. Buyers, remember that a buyer broker is able to show you listed properties, foreclosures, new construction, and for sale by owner properties.

A word of caution....make sure you tell the agent that you want to see ALL available properties without regard to who pays the commission. We have often heard of overly aggressive buyer's agents who will not inform their buyers about a property unless the seller agrees up front to pay their commission. This behavior is unwarranted as the buyer has already agreed to pay any commission due.

NOTE: If you are currently working with a buyer broker and you are looking at a for sale by owner property, please let the seller know up front. Don't wait until the negotiations are underway to bring in representation. It could easily kill the deal. Most sellers are very open to showing their property to you and your buyer broker - just don't assume they'll pay your agent's fees.

Liz Provo, is the publisher of Picket Fence Preview For Sale By Owner Magazine, distributed throughout Western Massachusetts and online at www.MA4salebyowner.com

Website: www.MA4salebyowner.com Phone: 413-529-2971 Email: info@ma4salebyowner.com

Permission to use this article is granted as long as the author information and website link is included.

Overseas Property Investment This Area Continues To Soar In Value!

Do you want to invest in overseas property but are worried about the risk?

In that case, you will be interested in the region below where property speculators have been making solid gains of 30 ? 100% annually for several years and prices look set to move far higher.

The region is:

Central Pacific Coast Costa Rica.

Were not talking about an area that could take off but has taken off for overseas property investment.

More gains are coming and we will give you the reasons in a bit.

Lets look at the gains first at if you want a second home a villa a condo or a retirement home in the sun gains here are fantastic.

For instance buyers who purchased $30,000 of property in the town of popular town of Jaco, 15 years ago are now worth more than $750,000.

Another example of great gains can be seen are at Marriot Corporation Los Suenos Resort, they pre sold condos of 2000 square feet for $250,000. The following year they sold more at $350,000.

Now this years top end units are being sold at $450,000 to $850,000 and there is not enough supply to meet demand.

So why will this area make more gains?

There are several reasons:

1. It?s an established community with huge foreign investment and this inspires confidence for more people to come.

Its not an area that may take off it has and with all areas that do, property booms can last for decades and this one looks set to go a lot further.

2. The area has easy access from the airport, superb beaches and beautiful national parks and is an area with great scenery,surfing and fishing.

3. Facilities, infrastructure and property are of a very high standard in an area popular with both foreigners and locals, the proof of a boom area.

4. Costa Rica remains the premier destination for US and many foreign buyers.

While in a different country, the large expat community and the great facilities make it a place people feel at home in, despite being in a foreign country.

More gains coming

Now the above area is getting record investment and more people from overseas are coming and this means prices will continue to rise.

Not an area that may take off it has!

Unlike many central American countries it has a track record and the investment coming in reflects the appeal of Costa Rica and the preferred destination of the central pacific coast.

If you want a great area to purchase an overseas property in then Central Pacific cost Costa Rica offers you a solid investment and a great location

More FREE info

On investing in property and land in the area outlined above and suburb beach front plots with great capital appreciation potential then visit: http://www.costaricalandlots.com

Property Renovations: Keys to the FixerUpper

In the realm of real estate, there are numerous ways to go about making profits. One of the most effective methods of achieving financial success is in dealing with a fixer-upper. Home renovations are very important if you are in the business of making profits, so let's overview some of the key points that can help you in your ventures.

First of all, when you're dealing with a fixer-upper home, or any sort of renovation, it's important to keep in mind your main objective: to make a profit. It's an easy to forget, sometimes, that the long-term goal of the project is not creating your dream home. Sure, a big screen T.V. may look great in the living room corner, but making big purchases are unnecessary for a home you may not be keeping for long.

Let the potential buyers take care of the details; your focus is to provide the necessities, not to practice home decoration. Your choices should be neutral and simple, in order to appeal on a basic level to a wide variety of potential buyers. Keeping it simple is a must, but this doesn't mean you should leave the home as a permanent fixer-upper. Home renovations, in this sense, should include a number of basic tasks.

The first thing you should do is go through the property and determine what needs to go. Undoubtedly, there will be various pieces of furniture or other items around the house you may want to clear out. Get rid of anything that isn't working properly, or anything you think doesn't quite fit with the rest of the house. You may choose to leave carpeting for a while, even if you aren't its biggest fan; if you plan on doing any painting, old carpet can serve as the perfect placemat.

In order to catch the eye of a passer-by, you need to have an inviting exterior to your fixer-upper home. If there is a front gate, be sure to paint or replace it. Make sure the hinges and latches are in proper condition. Nothing says Welcome! like a picket fence, so if your home doesn't have one, be sure to get one. If so, make sure it is painted and sturdy. Keeping a healthy lawn is another must, so make sure everything is as green and tidy as possible. Pay attention to the little details, like your mailbox and shutters; these minor details aren't always as obvious, but create just as much of an impression.

Some simple gardening can go a long way, as well. Remove weeds, plant flowers- whatever it takes. This is your chance to be creative for little to no expense. When it comes to painting the exterior of the house, try to keep in the same color scheme as the surrounding homes. Make sure there are no missing or damaged shingles on the roof, and replace any cracked or broken boards. The backyard should be freshly mowed and watered.

Maybe the most important aspect of the home exterior is the front door: the grand entrance. If you have an unappealing front door, no one will want to see what's past it! Make sure to repair or repaint if necessary.In part two on home renovations, we will discuss more of the aspects important for the long term.

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Sal Vannutini is the owner of http://www.fixerupperfortunes.com. Did you know that he is giving away a 14 part e-course for free! Visit now and grab this amazing opportunity, to find out how you too can make profits from your fixer upper home.

Earnest Money and Real Estate Transactions

First-time homebuyers and those that haven't purchased a home for many years are often surprised at how important earnest money in negotiating the purchase or sale of a home. What changed is the prices of today's homes and the old saying give us a thousand dollars and see you at closing is really outdated. Would you take a home you've been actively marketing for ninety days off market for four hundred thousand dollars, for a thousand? No, and you shouldn't. Here are the ins and outs of earnest money and a couple of related experiences.

-Earnest money deposit: The money given to the seller at the time the offer is made as a sign of the buyer?s good faith.

-Earnest money amounts vary, but here are some guidelines. 5-10% of contract price is typical. Flat amounts like $5,00 or $10,000 also work.

-Most states require that real estate brokerages now pay interest on earnest monies over a certain amount, here it's $5,000. You will have to fill out a W-9 though to receive interest. Brokers can't co-mingle earnest monies funds with their business, it needs to go into an escrow account.

-Escrow accounts. Require all deposits you make go into an escrow account. Research state brokerage laws to discover what regulations brokerages must follow with buyers funds.

-All earnest money checks should be made out to a real estate brokerage, not a person.

-Require that you receive a receipt for all earnest monies delivered to a real estate agent or brokerage. This should include a copy of the check on the brokerage letterhead and a signature of person accepting delivery, date and location check was received.

-If the earnest money system is a two-step, with an initial deposit and than a balance, make sure the second one is not delivered until after the attorney and inspection approval period have come to a successful conclusion.

-A quick closing date requires certified checks for earnest money. Many a delay in closing has occurred when buyers earnest money checks bounced. If you're closing soon, utilize certified funds.

-The buyer ripped to shreds inches from my face his earnest money check. We looked at over a hundred and fifty homes, it was grueling. I couldn't screw up, this relocating CEO was bringing another two hundred employees, and our firm would be finding them homes too. The problem was that the husband wanted traditional and the wife wanted contemporary, and eventually as their feud escalated, I counseled that it wasn't the inventory, it was their relationship that was creating the barrier to agreeing on a home. So finally he gave in and we put together an offer, including his $100.000 earnest money deposit, except he sabotaged it with an unusually low price and wouldn't move off of it. We lost the house and I met them in my office to return their check. As I was delivering the check back to him, I said that maybe they needed a fresh perspective in their home search and that I would find them a new agent. He got up and took the check and inches from my face tore it up dramatically, with the pieces falling down to the conference room table.

-The huge but lost earnest money check. I was representing young, wealthy newlyweds in the purchase of a very, very, very upper-bracket home. The husband was a principal in a investment banking firm, and audited his money market accounts hourly, 24/7. After negotiating a successful contract on their dream home, the husband delivered an earnest money check for a half-a-million-dollars. I in turn delivered it to the listing agent, as is the custom. A week went by and my banker-buyer called and said the check had not been presented against his account. I queried the whereabouts of the check with the selling agent. She said that it should go through any day, sit tight. Three weeks went by and my buyer called again, still no check had been presented. I called again, um, yes she found the check, I never new it was lost. Don't tell anyone, but my cleaning lady found it behind the sofa in my family room.

Mark Nash is the author of Fundamentals of Marketing for the Real Estate Professional, Starting & Succeeding in Real Estate, Reaching Out: The Financial Power of Niche Marketing, and 1001 Tips for Buying and Selling a Home. Mark is a contributing writer for: Realtor (R) Magazine Online, Broker Agent News, Real Estate Executive Magazine, Principal Broker, and Realty Times. He contributes residential real estate analysis to Business Week, CBS The Early Show, CNN, HGTVpro.com, The New York Times, and USA Today. View his books at http://www.1001RealEstateTips.com